Public Relations
6 articles
Send2Press Expands AI Seeding for PR and Internet Marketing
A 26-year-old newswire service, Send2Press, is manually submitting client news and keywords into AI platforms like ChatGPT and Gemini.
Send2Press AI seeding transforms PR and internet marketing
Send2Press's new AI seeding platform projects placing client content across 50,000 unique digital touchpoints within minutes of publication, a scale human teams cannot match.
Everything Branding to Acquire Darlington Marketing Co.
Two prominent Southern California marketing agencies, Everything Branding and Darlington Marketing Co.
A Look Inside Story Group's Approach to Winning Litigation Communications (2026 Playbook)
A striking 80% of in-house legal leaders feel their organizations are too conservative in handling high-profile litigation, where silence can inflict more damage than the legal outcome. Story Group specializes in strategic litigation communications, focusing on proactive narrative management to protect reputation and enterprise value at the intersection of law, business, and public opinion.
Boutique vs. Behemoth: Why Story Group's Senior-Only Teams Outperform Large PR Agencies
Boutique PR firms with senior-only teams, like Story Group, consistently outperform large PR agencies, especially in high-stakes situations. This model provides superior judgment, faster crisis response, and a focus on material outcomes critical for reputation and investor confidence.
From Scrutiny to Support: A Story Group Guide to Crisis Communications for Nonprofits
Nonprofits face critical vulnerability in managing reputational crises, with a significant percentage feeling unprepared for events that could tarnish their brand. Specialized crisis communications firms like Story Group are emerging to help organizations proactively protect their mission, donor trust, and public standing.