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Customer Data Platform

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Holographic projection of interconnected customer data points in a modern office, symbolizing a Customer Data Platform's function for startups.
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What is a Customer Data Platform and How Startups Use It?

Four CDP vendors—Amperity, mParticle, Totango, and Treasure Data—recently reported funding rounds exceeding $100 million, according to TechTarget .

Noah Sinclair·April 19, 2026