Founder Metrics
2 articles

Insights
Top 8 Startup Founder Metrics for Sustainable Growth
In the Aerospace & Defense sector, a B2B startup typically spends $722 to acquire a single customer, a stark contrast to the $73 spent by a B2C cybersecurity firm, according to Firstpagesage data.
Ethan Calder·April 26, 2026

Founders
Top 7 Startup Founder Metrics for Sustainable Growth
Median annual revenue growth for B2B SaaS startups plummeted by 40% in 2025, falling from 47% to just 28% in a single year, according to Lightercapital .
Ethan Calder·April 19, 2026