User Adoption
2 articles

Product
How to Manage UI/UX Rollouts: A Change Management Playbook
A recent study found that 70% of digital transformation initiatives, many involving significant UI/UX overhauls, fail to achieve their stated objectives primarily due to employee resistance and lack o
Lucas Bennet·June 3, 2026

Growth
What Are Viral Marketing Principles for Rapid User Adoption?
After its launch, the 'Dumb Ways to Die' video campaign garnered over 270 million views on YouTube and led to a 21% decrease in railway accidents and near misses, according to itsfundoingmarketing .
Maya Rios·May 15, 2026